Tuesday, November 30, 2004

Magazine Publishing Trends in 2004

According to Publishing Trends, "DM News reports that the number of lifestyle magazines published 2003-04 grew to 264 from 206, citing the National Directory of Magazines published by Oxbridge Communications. Directory Editor Deborah Striplin attributed the 28% growth to a post-9/11 nesting trend.

Crafts is a booming category, with magazines in this niche up 25% to 129. Golf titles were up 24% to 135. And political science and politics magazines were up 23% to 128 titles. But management titles declined 25% to 95 this year, from 127 in 2003. News magazines dropped 24% to 57. History magazines fell 23% to 128 titles, from 166.

At 971 titles, college student and alumni publications was the largest magazine category in 2004, followed by medicine, at 965 and religion/theology, at 724 titles. The number of Internet-only magazines grew to 168 from 124 last year. The directory lists a total 18,821 titles, of which 1,174 are new."

Publishing Trends October 2004